Without a second thought, the importance of a perfect website design cannot be denied. It not only boosts customer engagement chances but also amps up the chances of a financial transaction. Whether it is designing a website in line with user expectations or making it consistent, we have explained the ten principles of a good website design!
A Look At 10 Principles Of Good Web Design:
Are you someone who loves to come up with interactive web designs but is not able to? Is everyone’s design not living up to your expectations? Is it also not helping with customer engagement and retention on the website?
Well, it seems like you’ve safely landed in the right place. As industry experts, the top 10 principles that help in coming up with a plausible and customer-friendly web design have been jotted down as follows:
In Line With Expectations of Potential Audience:
Every website built and designed needs to be in tandem with the expectations of the customer. As every niche has a different targeted audience with a different mindset and thinking. Not every niche demands its website to be flashy or dull.
Example:
The website of a clothing brand needs its website be colourful and flashy. On the contrary, the website of a hospital is usually two-toned owing to its intricate nature.
Ensure Cohesion Between Sections And Pages:
Human psychology works and admires a situation in which cohesiveness is ensured. Somewhat similar is the case with a website. If every section on a page is a result of the previous one, connectivity in the website would be maintained.
This would greatly help in coming up with a design that is cohesive in nature and user-friendly! Not only sections but also pages need to be in tandem with each other. It would send positive signals to search engines about the website – making it a good website design!
Incorporate Relevant Infographics:
With the development of human behaviours, preferences are also changing. This can be easily analyzed through the number of website clicks and impressions with and without infographics.
As per a report by Madison Miles Media, infographics have the potential to boost website traffic by 12%! This testifies to the fact that infographics such as pictures videos, gifs etc. play a major in giving a good website design to a website!
| Pro Tip:Try to incorporate 3D or better visuals in the website to grab user attention at a better rate! |
Easy-To-Manoeuvre:
To ensure that your digital footprint is good-looking, ask the web design service provider to come up with an easy to you use website design. It should be crafted in such a way that the user does not put pressure on his nerves to look for a certain section or page!
Example:
If a visitor to your site comes looking for a certain product, he/she should not spend more than 8-10 seconds. This is what an easy-to-use website with a perfect design looks like.
To-The-Point Connectivity Forms:
CTA or Call-To-Action Forms are a major factor that makes or breaks the design of a website. If these forms are not placed in the right place, the design may look quite odd and more transactional.
Similarly, the presence of several information blanks in these forms may also make the website design look clumsy and users would also be annoyed.
Example:
The concepts of web design in Sutton for a digital marketing agency should have CTA forms with necessary information questions only!
Maintains Long And Purposeful User Engagement:
Do you want users to spend ample time on your website to amp up the chances of a transaction? How about we recommend that you look for a web design in UK that offers elements supporting user engagement?
Well, it is imperative to understand the importance of website design in transforming user visits into proper engagements. It not only serves as a way to attract user engagement but also helps pave the way for customer trust in your products or services.
Make Use Of The Best Writing Style:
Does writing style make you think of merely the way stuff is written on the website? Well, the way content is presented also has significant importance in making a website design – the best amongst your competitors!
| Pro Tip: Try to use bold and italics for words you want to put an emphasis on! |
Design Your Brand As A Feasible Option:
At times, it is imperative to explicitly elucidate reasons that validate your brand as the best option – through a perfect website design. If the visuals of a website are structured in a way that shows the standout features of a website, you would get more business.
Example:
- Positive and organic reviews
- Flexible and affordable pricing plans
- Tailored solutions
- No compromise on quality
Optimized For Every Device:
Have you ever seen a website that looked fine when you opened it on your desktop but had odd spacings in mobile view? This shows that its design was not fully optimized for other devices.
For a website design to look good, it must work perfectly fine on all devices such as:
- Mobile
- Desktop
- Ipad / Tablets
- Google Home
- Alexa etc.
Consistency In Website Design:
Did you visit a website with a different colour scheme on the home page and the service page? Was it looking odd? Well, it seems like it lacked a consistent website design,
For a website Development to have a good website design, it must be constant. Every page should be in tandem with the other – having similarities in structure and colour to be among the best web design in London.
Conclusion
In a nutshell, it can be said that a good web design is imperative to amp up user engagement with a certain website and build a sustainable customer-brand bond. The principles of a perfect web design revolve around consistency, relevance, cohesion, full optimization and use of appropriate content!
FAQS
- What does a web designer do?
From deciding the placement of sections to figuring out how they would look, a web designer is responsible for making your website look good and user-friendly.
- What is a web design?
Web design revolves around the crafting of the planning and crafting of the content of a website that helps in improving user experience!
- How do I start a web designer?
To become a top-notch and in-demand web designer, you must understand the nature of the targeted audience ( expectations) and the dynamics of the niche!
- Is web design high-paying?
Yes, web design professionals earn well – subject to experience, expertise, and not to forget the most important – creativity!
- How important is cohesion in making a good website design?
Website design can be termed as high-ranking and customer-centric if every section and page of it is in correspondence with each other!
- How to make a website design that showcases a brand as relevant to a customer?
Yes, there is a way to design your website as the most important one in town. Just one tip, make section designs that majorly talk about how your business can help the customer!
- Does iPad or mobile optimisation matter in making a web design good?
Without a second thought, yes it does! Your website should be designed in a way that every device user maintains good engagement with your website!
